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ICMS 2012 : International Conference on Marketing Studies


When Aug 17, 2012 - Aug 19, 2012
Where Bangkok
Submission Deadline Apr 25, 2012
Notification Due May 20, 2012
Final Version Due Jun 25, 2012
Categories    marketing   consumer behavior   management   business

Call For Papers

Call for Papers - ICMS2012

International Conference on
August 17-19, 2012, Bangkok, Thailand
Organized by: Academy of Taiwan Information Systems Research
Sponsored by: International Business Academics Consortium (IBAC)

The 2012 International Conference on Marketing Studies (ICMS2012) will be held on August 17-19, 2012, in Bangkok, Thailand. This conference provides a forum for researchers and practitioners to exchange research results and share development experiences on marketing research.

The upcoming ICMS2012 conference covers, but not limited to the following areas:

Track 1: Strategic Marketing
Marketing Strategy and Management
Ethics and Social Resposibility
Marketing Human Resource Management
Global and International Marketing
Intercultural Marketing
Track 2: Business Marketing and Supply Chain
Business to Business Marketing
Sale Management
Supply Chain Management
Distribution and Logistics Management
Track 3: Consumer Behavior
Consumer Behavior and Psychology
Fashion and Luxury Product Marketing
Consumer Neuroscience
Track 4: Internet Marketing
Internet and Interactive Marketing
Online Behavior and Psychology
Social Networking
Virtual Reality and Internet Advertising
Track 5: Marketing Communication
Customer Relationship Management
Relationship Marketing
Track 6: Tourism, Hospitality, and Service Marketing
Tourism Management
Hospitality Management
Service Marketing
Sports and Leisure Activities Marketing
Track 7: Social Marketing
Social Marketing
Green Marketing
Nonprofit Marketing
Track 8: Marketing Research and Education
Research Method
Bibliometric and Literature
Marketing Education
Marketing Research: Past, Present, and Future
Track 9: Others
All Other Marketing Relative Topics

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