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ICBCMM 2019 : International Conference on Business Communiation, Marketing, and Management | |||||||||||||
Link: http://icac-info.org/0121/icbcmm.html | |||||||||||||
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Call For Papers | |||||||||||||
The 2019 International Conference on Business Communication, Marketing, and Management (IC/BCMM) invites abstracts from researchers, academics, practitioners, and graduate students for peer review and, upon acceptance, for presentation at the conference.
The conference maintains a multidisciplinary focus and welcomes presenters and attendees with expertise in business, management, marketing, advertising, public relations, media, mass communication, ethics, law, humanities, and social sciences. Colleagues and graduate students seeking a stimulating opportunity to learn and share the latest research, best practices, theories, and insights in organizational behavior, performance, and leadership should attend. The conference will also provide a venue for giving and receiving constructive feedback on research in progress. Time for networking, peer-to-peer discussions, and exploring New Orleans will be planned as part of the conference. Topics and Themes Public Relations, Media Relations Technology and Mass Communication Consumer Psychology and Behavior Ethics (Media, Marketing, Advertising, Business) Persuasion and Motivation Media Psychology Communication Biases and Fallacies Media Planning and Buying Integrated Marketing Communication Behavioral Economics Choice Theory Propaganda Decision-Making and Decision Science Competitor Analysis Branding and Positioning Market Research, Segmentation, Penetration Social Media Demographics and Psychographics Niche Audiences (Millennials, Seniors, Children, Hispanics, etc.) Setting/Measuring Goals and Objectives Marketing Management Media Law, Advertising/Marketing Law Noise and Clutter Share of Voice Industry Trends and Challenges Other topics will also be considered if they fit within the conference's themes of business, communication, marketing, and management. |
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