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ICMS 2014 : International Conference on MARKETING STUDIES

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Link: http://www.marketing-studies.org/
 
When Jun 18, 2014 - Jun 20, 2014
Where Taipei, Taiwan
Submission Deadline Apr 1, 2014
Notification Due May 1, 2014
Final Version Due May 15, 2014
Categories    marketing   consumer behavior   communication   education
 

Call For Papers

Call for Papers - ICMS2014

International Conference on
MARKETING STUDIES
June 18 - 20
Taipei, Taiwan
http://www.marketing-studies.org/

Organized by: Academy of Taiwan Information Systems Research(ATISR.)
Sponsored by: National Taipei University
Sponsored by: Tatung University
Sponsored by: International Business Academics Consortium(IBAC.)

The 2014 International Conference on Marketing Studies (ICMS2014) will be held on June 18-20, 2014, in Taipei, Taiwan. This conference provides a forum for researchers and practitioners to exchange research results and share development experiences on marketing research.

The upcoming ICMS2013 conference covers, but not limited to the following areas:

Track 1: Strategic Marketing
Marketing Strategy and Management
Ethics and Social Resposibility
Marketing Human Resource Management
Global and International Marketing
Intercultural Marketing
Track 2: Business Marketing and Supply Chain
Business to Business Marketing
Sale Management
Supply Chain Management
Distribution and Logistics Management
Track 3: Consumer Behavior
Consumer Behavior and Psychology
Retailing
Fashion and Luxury Product Marketing
Consumer Neuroscience
Track 4: Internet Marketing
Internet and Interactive Marketing
Online Behavior and Psychology
Social Networking
Word-of-Mouths
Virtual Reality and Internet Advertising
Track 5: Marketing Communication
Advertising
Promotion
Branding
Customer Relationship Management
Relationship Marketing
Track 6: Tourism, Hospitality, and Service Marketing
Tourism Management
Hospitality Management
Service Marketing
Sports and Leisure Activities Marketing
Track 7: Social Marketing
Social Marketing
Green Marketing
Nonprofit Marketing
Track 8: Marketing Research and Education
Research Method
Bibliometric and Literature
Marketing Education
Marketing Research: Past, Present, and Future
Track 9: Others
All Other Marketing Relative Topics

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