![]() |
| |||||||||||||||
Digital Marketplaces Unleashed 2016 : Digital Marketplaces Unleashed | |||||||||||||||
Link: http://marketplaces.mobile.ifi.lmu.de | |||||||||||||||
| |||||||||||||||
Call For Papers | |||||||||||||||
CALL FOR PAPERS
MOTIVATION There is no future for companies which do not digitalize. The technological change of the 21st century is decisively shaped by the digital upheaval: there is no future without digitalization. The sale of products and services has left the classical point of sale and takes place via a variety of channels. Whether in the automotive industry, travel and traffic, in cities, or the financial industry – newly designed ecosystems are being created everywhere. Data is being generated and analyzed in real time. Companies compete for mobile access channels to the customer in order gain knowledge about context and personal preferences. The customer has the facility to publish opinions, experience and knowledge as User Generated Content. He himself creates an impact on the market and is able to build or destroy trust. He turns into a brand ambassador in the network, furthermore, customer trust in his suppliers and protection of sensitive customer data is of utmost importance. CALL FOR BOOK CHAPTERS We invite prospective authors to submit their manuscripts for consideration for this book project. Each article is no more than 12 pages long in the Springer layout. The book consists of several sections with specific topics, each one under the patronage of a notable expert. Contributions shall be written in English language following the Springer layout and author kit. Manuscripts are to be submitted via EDAS: http://edas.info/N22485 TOPICS 1. Digital Society 2. Individualized Digital Learning 3. Disruptive Technologies & Entrepreneurship 4. Digital Business Outcomes 5. Cognitive Systems 6. Fin- & Insuretech 7. Smart Traffic Hubs 8. Mobility Services 9. Digital Farming 10. Industry 4.0 11. Intelligent & Autonomous Enterprise 12. Big Data and Analytics 13. Cloud Technologies 14. Internet of Things 15. Active Cyber Defense IMPORTANT DATES May 15th, 2016: Abstract Submission. Please send us a title, authors including affiliations and an abstract of your envisioned paper as single page. June 15th, 2016: Notification of acceptance of the paper August 31st, 2016: Submission of full text articles Q4/2016: Reviews, Feedback and Production Q1/2017: Publication of the book Contributions are desired to be in English. EDITORS Claudia Linnhoff-Popien | LMU München Ralf Schneider | Allianz Group Michael Zaddach | Munich Airport EDITORIAL BOARD Sabine Bendiek | Microsoft Robert Blackburn | BASF Yuval Diskin | Diskin Advanced Technology Dinko Eror | EMC Sandro Gaycken | ESMT Daniel Hartert | Bayer Markus Heyn | BOSCH Martin Hofmann | Volkswagen Kerstin Jeger | Montessori Steve Lee Hee Kwang | Changi Airport Florian Leibert | Mesosphere Goodarz Mahbobi | axxessio Hartmut Mai | Allianz Michelle Unger | IBM Jan Zadak | HP PUBLISHER Springer-Verlag, Tiergartenstr. 17, 69121 Heidelberg, Germany INFORMATION ABOUT THE BOOK editorial staff "Digital Marketplaces Unleashed" LMU Munich | Department of Mobile and Distributed Systems Tel.: +49 89 2180 9153 Mail: marketplaces@mobile.ifi.lmu.de Web: http://marketplaces.mobile.ifi.lmu.de |
|