The 9th International Conference on Mobile Business (ICMB 2010)
The 9th Global Mobility Roundtable (GMR 2010)
Athens Greece: June 27-29, 2010

CALL FOR PAPERS
Strategies, Policies and Economics of mBusiness

Held annually since 2002, the International Conference on Mobile Business (ICMB) and the Global Mobility Roundtable (GMR) are arguably the two most prominent mBusiness-focused international conferences. Aimed at bringing together academics and practitioners across the globe, 2010 marks the ninth year of both conferences and their first joint organization. The theme of the combined conference is ‘Innovation and Social Transformation through Mobility’

The track on Strategies, Policies and Economics of mBusiness Welcomes theoretical and technical research papers focusing on three integrated aspects of mBusiness: (1) Economic principles that govern mobile market exchanges; (2) Strategies that create a competitive advantage for mobile firms; and (3) public policies that facilitate and regulate market exchange in mobile markets.

The Economics aspect focuses on the mobility implications of mobile markets and welcomes research related to applications of economics to markets where mobile technologies play an important role. Specifically, we welcome papers examining technological, institutional, and behavioral economic factors that determine the behavior of actors in mobile marketplaces, such as mobile pricing, mobile auctions, outsourcing and offshoring of mobile technologies, the role of reputation and trust, the information economics of mobile market exchange, the distribution of mobile goods and services, and the evolution of market structures.

The Strategies aspect focuses on the agility of firms and welcomes contributions on how mobile technologies can help business build strategic advantages by becoming more efficient, effective, and profitable with the use of mobile technologies. Papers submitted to this track should provide implications for managers for the design and implementation of mobile applications for competitive advantage.

The Public Policies aspect focuses on the ubiquitous consequences of mobile technologies and welcomes papers on any policy-related topics that lead to superior market performance, such as competitive entry, setting technological standards, the diffusion of mobile telecommunications services, price regulation, and the conduct of mobile network operators. Papers should have implications for policy makers involved in regulation and competition of mobile technologies and markets.

Conference Proceedings
Conference proceedings will be published by the IEEE Computer Society and all papers will be indexed in IEEE Xplore

Journal Publications
Best conference papers will be invited for consideration in the following journals:
Journal of the Association of Information Systems (JAIS)
International Journal of Electronic Commerce (IJEC)
International Journal of Mobile Communications (IJMC)

Conference Chairs
George M. Giaglis, Athens University of Economics and Business, Greece
Vladimir Zwass, Fairleigh Dickinson University, USA

Advisory Board Chair
Detmar W. Straub, Georgia State University, USA

For More Information please visit the Conference website @
http://pervasive.aueb.gr:8008/index.php?option=com_content&view=article&id=46&Itemid=64